If you’re like most people coming into this week, you’re counting Monday as your first official workday of the year even if you had to work a few days last week. That means it’s the perfect time to get your year off to the right start by evaluating how to make your...
Picture this: Your business is busier than ever and you don’t have time to worry about your marketing and online presence. Because of this, you are seriously considering outsourcing your brand management. But making the choice to outsource something as important...
There’s just over a week until Christmas and the pressure is on. You’re stressing out because you’re still shopping for the horse(wo)man in your life and are aren’t sure what to get them. Have no fear … here are seven gifts (admittedly, a few may be a bit ambitious)...
Do you want to work with horses but have no idea how to get started? Don’t be afraid to reach out to industry professionals, even if you don’t see a job opening. As I’ve said in previous blogs, there are many equine careers both in the barn and out. Many of the people...
While it is the least expensive and easiest way to promote your business, social media isn’t always straightforward when it comes to putting together posts. With that in mind, I’ve put together a “cheat sheet” of a five-point checklist I follow every time I post. They...
*Note this blog first ran in 2020 when the Kentucky Three Day Event was canceled. In honor of this year’s Defender Kentucky Three-Day Event, I’m bringing it back as a small throwback and hopefully confidence booster for photographers out there.* If you’re...
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