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Three Things to Check Before Publishing Your Post

Three Things to Check Before Publishing Your Post

by mbauerherzog | Feb 9, 2025 | Brand Management, Columns, Services, Social Media, Uncategorized

Are you thinking of writing a social media post and posting it immediately? Whoa back! There is a lot of thought that should go into each post you make on your business page, from your wording to the timing of your post. In today’s blog, I’m talking about three...
The Importance of Engagement on Social Media

The Importance of Engagement on Social Media

by mbauerherzog | Jan 19, 2025 | Columns, Services, Social Media

In an ever-evolving world where technology is rapidly taking over and more than five billion people have social media accounts, it’s nearly impossible to have your business live up to its full potential without an online presence. But creating a social media...
Questions to Ask Before Outsourcing Your Brand Management

Questions to Ask Before Outsourcing Your Brand Management

by Melissa Bauer-Herzog | Dec 22, 2024 | Brand Management, Columns, Education, Research, Services, Social Media, Website Management

Picture this: Your business is busier than ever and you don’t have time to worry about your marketing and online presence. Because of this, you are seriously considering outsourcing your brand management. But making the choice to outsource something as important...
What You Should Consider Before Starting a TikTok

What You Should Consider Before Starting a TikTok

by mbauerherzog | Dec 15, 2024 | Education, Social Media, Tips, Uncategorized

With the rise in popularity of videos on social media, you may be thinking that TikTok is the perfect social media platform to use for your business to reach more customers. As someone who has clients on the platform as well as my own personal account, I’ve learned a...
Social Media Cheat Sheet: Questions to Ask Before Posting

Social Media Cheat Sheet: Questions to Ask Before Posting

by Melissa Bauer-Herzog | Nov 17, 2024 | Brand Management, Columns, Services, Social Media

While it is the least expensive and easiest way to promote your business, social media isn’t always straightforward when it comes to putting together posts. With that in mind, I’ve put together a “cheat sheet” of a five-point checklist I follow every time I post. They...
Tips For Choosing The Perfect Social Platforms

Tips For Choosing The Perfect Social Platforms

by mbauerherzog | Nov 3, 2024 | Columns, Social Media, Tips

If you’re aiming to promote your business with a social media account in 2024, it can be challenging to figure out where to begin. You could just jump on the three most well-known platforms and call it a day, but that could be a waste of time depending on what you’re...
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